- Lead trial counsel to a worldwide manufacturing company in a successful federal bench trial against a multinational conglomerate in a contract dispute over the defendant’s failure to pay for materials, securing a favorable award of damages and costs.
- Representing a Fortune 500 fintech company in complex breach of contract action challenging client’s post-acquisition earnout calculation and operation of acquired business.
- Representing a leading health care insurer in a complex contract dispute with a health care provider regarding the adjudication of claims and reimbursement rates.
- Defended a Fortune 500 airline in a multiphase breach of contract jury trial in the U.S. District Court for the Northern District of Georgia. Obtained a favorable settlement following the first phase of the jury trial.
- Obtained a complete defense verdict and a favorable verdict on the client’s counterclaims for a private equity fund and a national student housing company after a week-long jury trial, in which the client’s entire $85 million investment in a real estate joint venture was at stake.
- Defeated multiple motions for preliminary injunction for a Fortune 500 payment processing company, arising out of alleged breaches of contract and business torts after multiday, expedited evidentiary hearings.
- Negotiated a favorable settlement for a leading health care insurer in arbitration against a health care provider for a breach of contract to recover overpayments to the provider, after obtaining complete dismissal of the health care provider’s counterclaims.
- Secured the appointment of a receiver to take over management of a California-based media company after a multiday evidentiary hearing in a case involving allegations of breaches of contract, fraud, and RICO.
- Negotiated a favorable settlement for a Fortune 500 fintech company in a dispute with the seller regarding breaches of representations and warranties in a merger agreement.
- Obtained summary judgment for a Fortune 500 airline, in a complex contract dispute with a former vendor.
- Represented a special litigation committee of a professional services company specializing in engineering and energy in a shareholder demand related to the company’s agreement to be acquired by an affiliate of DC Capital Partners.
- Phone: +1 404 881 7974
- Email: alex.peurach@alston.com
Alex Peurach is an experienced trial attorney, having won cases in state and federal courts and arbitrations throughout the country. She represents clients across multiple industries on both the plaintiff and defense side, with a particular focus on payment processing, fintech, and health care litigation matters. Alex has successfully advised clients in a wide variety of business disputes, including matters involving breach of contract, fraud, business torts, RICO, fiduciary duties, and corporate governance.
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Speaking Engagement May 11-14, 20259th Annual Legal, Regulatory and Compliance Forum on FinTech & Emerging Payment SystemsAlex Peurach will be speaking on the May 13 panel “1033 Open Banking Rule: Compliance, Consumer Control, and Security Challenges" about enhanced consumer control over the privacy and security of their financial data.Speaking Engagement May 11-14, 20259th Annual Legal, Regulatory and Compliance Forum on FinTech & Emerging Payment SystemsAlex Peurach will be speaking on the May 13 panel “1033 Open Banking Rule: Compliance, Consumer Control, and Security Challenges" about enhanced consumer control over the privacy and security of their financial data.
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May 7, 2025Innovations in Fintech / Insurtech: New York Legal SummitTopics will include tech-focused legal issues facing the fintech/insurtech industries, such as data privacy and security issues for emerging fintech/insurtech technology, such as the use of generative AI; IP protection and enforcement issues in fintech/insurtech; and in-house perspectives.May 7, 2025Innovations in Fintech / Insurtech: New York Legal SummitTopics will include tech-focused legal issues facing the fintech/insurtech industries, such as data privacy and security issues for emerging fintech/insurtech technology, such as the use of generative AI; IP protection and enforcement issues in fintech/insurtech; and in-house perspectives.
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Webinar April 15, 2025A Day in the Life of Lee LawyerPlease join Duncan Douglass, Alex Peurach, Jared Slade, and Barry Hester as they delve into a series of intricate hypotheticals, exploring themes of privilege and challenges encountered by in-house counsel throughout the day.Webinar April 15, 2025A Day in the Life of Lee LawyerPlease join Duncan Douglass, Alex Peurach, Jared Slade, and Barry Hester as they delve into a series of intricate hypotheticals, exploring themes of privilege and challenges encountered by in-house counsel throughout the day.
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Payments Docket December 2024Payments Docket – December 2024
The latest edition of the Payments Docket, our roundup of key litigation and enforcement involving the payments industry, features why the CFPB’s open banking rule is under fire, a convenience fee that steals your lunch money, and irony leaving arbitration for the courtroom.
Payments Docket December 2024Payments Docket – December 2024The latest edition of the Payments Docket, our roundup of key litigation and enforcement involving the payments industry, features why the CFPB’s open banking rule is under fire, a convenience fee that steals your lunch money, and irony leaving arbitration for the courtroom.
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Seminar November 14, 2024Innovations in Fintech / Insurtech: Charlotte Legal SummitTopics will include tech-focused legal issues facing the fintech/insurtech industries, such as data privacy and security issues for emerging fintech/insurtech technology, such as the use of generative AI; IP protection and enforcement issues in fintech/insurtech; and in-house perspectives.Seminar November 14, 2024Innovations in Fintech / Insurtech: Charlotte Legal SummitTopics will include tech-focused legal issues facing the fintech/insurtech industries, such as data privacy and security issues for emerging fintech/insurtech technology, such as the use of generative AI; IP protection and enforcement issues in fintech/insurtech; and in-house perspectives.
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Spectrum August 2024Structured Finance Spectrum - Summer 2024Welcome to the latest edition of the Spectrum, covering hot-topic issues in the structured finance markets in the U.S. and UK. This edition features the new UK securitization regime, eHELOCs, and climate risk disclosures.Spectrum August 2024Structured Finance Spectrum - Summer 2024Welcome to the latest edition of the Spectrum, covering hot-topic issues in the structured finance markets in the U.S. and UK. This edition features the new UK securitization regime, eHELOCs, and climate risk disclosures.
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Payments Docket May 2024Payments Docket – May 2024The latest edition of the Payments Docket, our roundup of key litigation involving the payments industry, features increased enforcement scrutiny of BaaS banks, unpopular new CFPB fees, and updates on the complex landscape of credit card interchange fee litigation, including the injunctive relief and damages class settlements.Payments Docket May 2024Payments Docket – May 2024The latest edition of the Payments Docket, our roundup of key litigation involving the payments industry, features increased enforcement scrutiny of BaaS banks, unpopular new CFPB fees, and updates on the complex landscape of credit card interchange fee litigation, including the injunctive relief and damages class settlements.
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Event April 9, 2024Networking Reception – Post-Fintech & Emerging Payments ConferencePlease join us for a reception following day one of the 8th Annual Fintech & Emerging Payment Systems Forum at The Lamb’s Club.Event April 9, 2024Networking Reception – Post-Fintech & Emerging Payments ConferencePlease join us for a reception following day one of the 8th Annual Fintech & Emerging Payment Systems Forum at The Lamb’s Club.
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Speaking Engagement April 9–10, 20248th Annual Legal, Regulatory and Compliance Forum on Fintech & Emerging Payment Systems ConferenceKelley Barnaby will speak on “CFPB Increased Regulatory Oversight: New Developments and Proposals That Require Constant Monitoring” and Alex Peurach will speak on “Third Party Risk Management (TPRM): Understanding Your Accountability for Your Partners and Providers” at this event hosted by the American Conference Institute.Speaking Engagement April 9–10, 20248th Annual Legal, Regulatory and Compliance Forum on Fintech & Emerging Payment Systems ConferenceKelley Barnaby will speak on “CFPB Increased Regulatory Oversight: New Developments and Proposals That Require Constant Monitoring” and Alex Peurach will speak on “Third Party Risk Management (TPRM): Understanding Your Accountability for Your Partners and Providers” at this event hosted by the American Conference Institute.
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Payments Docket December 2023Payments Docket – December 2023The latest edition of the Payments Docket, our roundup of key litigation involving the payments industry, features fintechs and nonbanks continuing to face regulatory scrutiny, a pair of processors failing to process proceeds, and classes taking action in federal courts.Payments Docket December 2023Payments Docket – December 2023The latest edition of the Payments Docket, our roundup of key litigation involving the payments industry, features fintechs and nonbanks continuing to face regulatory scrutiny, a pair of processors failing to process proceeds, and classes taking action in federal courts.
Bar Admissions
- District of Columbia
- Georgia
- Virginia
Education
- Georgetown University (J.D., 2009)
- University of Michigan (B.A., 2006)
Memberships
- Quality Care for Children, board of trustees
- Atlanta Women’s Foundation’s Inspire Atlanta, 2019
- State Bar of Georgia
- Clarke-Carley Inn of Court
Court Admissions
- Supreme Court of Georgia
- Georgia Court of Appeals
- U.S. District Court for the Northern District of Georgia
- U.S. District Court for the Northern District of Texas
- U.S. District Court for the District of Columbia
- Supreme Court of Virginia